advertisement parody

Our ad was designed to effectively communicate the affects that smoking has on people. The idea behind our parody was to show that smoking leads to death. The slogan for Camel is “Pleasure to Burn,” which was perfect for the concept of death. Cody and I came up with the idea to create an image of an urn with the Camel symbol on it. In the process of making this image, we asked which colors, backdrops, and text would most effectively communicate the message to the audience. In designing this advertisement, I realized how much thought and effort goes into each and every advertisement, and which methods are affective and which are not. I’ve also realized that advertisements have a way to catch people’s attention. There are not many limitations as to advertising. Anything can be advertised whether it’s healthy, safe, or just the opposite, as long as warning labels are also advertised. This doesn’t make sense to me at all because the advertisement is basically contradicting itself when these labels are placed on them.